Privacy Policy is committed to ensuring your personal information is protected through all business processes. The following policy explains how we collect, use, disclose and retain the information you provide to us when we provide products or services, or via communication we may have with you.

Information We Collect

We collect information that is needed to provide you with financial products and services or when you interact in writing or electronically with We also collect information to send your personalized details to one of our contractor partners with your permission to provide a customized estimate for the scope of work you requested. We collect the following types of information:


  • Name
  • Phone Number
  • Email Address
  • City
  • Information related to potential home improvement projects


We collect information about you from the following sources:


  • Information you give us on applications or other forms
  • Information you provide in the course of discussing your transactions with us

How We Use Your Information

We use your information to provide your personalized details to our contractor partners so that they can provide a customized estimate for the scope of work you requested or according to your agreement with us, such as:


  • To verify your identity
  • To provide your details to our contractor partners
  • To respond to your inquiries or other communications
  • To manage our risk and operations
  • To meet regulatory and legal requirements


Other uses:


  • We may use the information you provide to communicate with you via telephone, computer, or mail.
  • We may use your information to create reports or data analysis to aggregate information with other customers.
  • We may share your information with affiliated companies to provide you with financing offers for potential home improvement transactions.

Disclosure of Personal Information

There may be times when has an obligation to disclose certain personal information to third parties:


  • When we are required by law to do so; for example, if a court issues a subpoena
  • When you have consented to the disclosure
  • When we engage a third party to provide services related to the product you have requested


When required to disclose personal information to third parties, will ensure that the information will be used only for the purposes of completing the require task.

Access and Updating of Your Information

You have a right to ask for access to any personal information we hold about you.  However, access to your personal information may be limited in certain circumstances.  Access may be denied when:


  • It is required by law
  • Information is related to existing or anticipated legal proceedings
  • Granting access would have an unreasonable impact on another person’s privacy
  • The request is frivolous


If we deny you access, we will explain why.


You may also contact us to verify the accuracy of your personal information, or to update the information we have about you.

Keeping Your Information Safe

The protection of your personal information is of the utmost importance to us. We use many methods to ensure your information is protected, such as passwords to log on to computers, security codes on doors, firewalls and other security software, implementation of a Privacy Policy, and confirming third-party service providers comply with privacy laws. However, all security risks cannot be eliminated and cannot guarantee your personal information will not be used, disclosed or deleted in ways not described in this policy.

Retention of Your Personal Information retains your personal information for the period of time necessary for the purposes of the product you requested and to comply with legal obligations, or longer as permitted by applicable law. will dispose of your personal information when it is no longer reasonably required to be retained.


When you provide your personal information to, you consent to the collection, use, disclosure and retention of that information in accordance with this Privacy Policy and as permitted by law. You may withdraw your consent, subject to legal and contractual obligations, but you might not be able to proceed with your intended loan or service with


If any personal information about another individual is provided to by you, it is understood that you have obtained all required consents and authorizations to do so.

Inquiries and Request for Access

If you have questions about’s privacy practices, or wish to access your personal information, please contact by phone or mail at:
Attn: Privacy Officer
2225 Sheppard Ave E., Suite 800, 
Toronto, ON M2J 5C2